Alpamanta Astral

Naming
Packaging
Alpamanta Astral. Argency, agencia de diseño y publicidad. Mendoza, Argentina.
Client
Alpamanta
Industry

Beverages · the first organic and biodynamic vermouth in the country.

Services

Naming and label design.

we found the perfect synonym: Surprising

One of our most recent packaging challenges came from our client Alpamanta.

The task of creating the name and the label of the first organic and biodynamic Vermouth in the country set the whole creative world of Argency in motion. A joint effort that, as it should be, delivered results beyond expectations and became a beautiful reality called ASTRAL.

To name it we decided to combine two paths that fit together perfectly. First, this is a white aperitif born of biodynamic practices and made thanks to the connection between people and the universe, through processes guided by the calendar of the stars. Second, in the search for what most defines this vermouth, we found the perfect synonym: Surprising.

On its label we managed to bring together the elements that give it personality. Astral is made up of a selection of botanicals native to the Alpamanta estate itself, now also present in its packaging. A color palette that expresses natural energy guided us in the search for a fresh and playful drink, one that celebrates the moments shared with friends and family.

Ready to be surprised?

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