Ice cream that makes you fall in love l Ferruccio Soppelsa
Campaign
Social media
Radio
Client
Ferruccio Soppelsa
Industry
Ice cream shops · Mendoza.
Services
Summer campaign: social media and radio spots.
Ice cream that makes you fall in love
For the summer campaign we drew inspiration from people’s most popular summer love, ice cream. And that is how "Ice cream that makes you fall in love" came about, the summer campaign of Ferruccio Soppelsa. Through social media activations and radio spots, the campaign made the season’s deals known.
For the summer promotions we created Tinder Soppelsa. A campaign in which, by posting the deals in canvas format, we simulated the Tinder app so that ice cream lovers could pick the deal that won them over the most. This activation came with a radio spot that invited people to enter Tinder Soppelsa and fall in love with the ice cream.
